Royal Canin 10

The Economics of Mutuality is a way to rethink and recalibrate the balance between people, planet and profits in our current economic framework. Its ideas have matured as we move full-speed into the information era, where currency has moved from capital, bricks and mortar to knowledge, data and networks. Businesses hoping to gain and retain a premium hold on the market must do more than provide good products and services at low prices. They need to invest in building relationships and spreading know-how in the communities around them – either upstream or downstream in their value chain.

Loic Moutault
President, Royal Canin